In an ideal world, every product on store shelves would nurture our bodies and the environment. Each would be designed and manufactured in a way that protects the well-being of the workers and animals that created it. Every label would be explained clearly and simply. And every industry would be regulated appropriately to ensure its stakeholders’ health, safety, and longevity.
Unfortunately, we don’t live in an ideal world, and we can’t wait for governments or brands to keep us safe. We need to rely on our own knowledge and common sense to make safer, healthier, and more sustainable choices. But there is a ton of information out there, and it takes time to sift through it all. And as crucial as it is, finding the time in our hectic schedules to do so is no easy task.
I started Greeno to help busy people like you (and me!) better understand the foods we eat and the products we bring into our homes. My goal was to navigate the endless stream of confusing labels and marketing claims that compel us to buy products. And avoid products that, unfortunately, harm our health, the environment, and the animals and workers who make those products possible.
Through my research, I found that there are plenty of safer, healthier, and more sustainable alternatives that are just as convenient and effective as their unhealthier counterparts. These smaller brands often lack the marketing budgets of multinationals, so their products are less visible in stores. Luckily, most are available online with a bit of hunting.
Until the ideal world becomes a reality, I hope you benefit from my research and enjoy what you learn. Share the important insights with friends and family and connect with us on social media to contribute your knowledge, experience, and questions.
Where does the information come from?
Each topic on Greenopedia is well-researched, primarily through published scientific studies, government standards, industry experts, and user forums. The articles then break down the vast and often technical information and present topics in a more casual way that is faster and easier to digest.
Each article links to carefully curated and vetted products to ensure they meet the higher standards discussed.
How do we earn money?
Please note that some, but not all, links on Greenopedia are affiliate links. This means that we may earn a commission if you click through and make a purchase, at no additional cost to you. This helps to cover our costs and keep this site running.
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